HILTON : SOCIAL & EXPERIENTIAL

Ahead of the Miami GP, Hilton teased a bespoke ‘Race Ready Yoga’ class featuring F1 star Lando Norris at their beachfront resort. 

Launched with ‘YouTube Premiere’ we combined Gen Z’s  passion for both wellness and F1.



Teasers
     



60” Trailer


18 minute class - launched with a ‘YouTube Premiere’